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Web Hosting - Bandwidth and Server Load, What's That? Two key performance metrics will impact every web site owner sooner or later: bandwidth and server load. Bandwidth is the amount of network capacity available, and the term actually covers two different aspects. 'Bandwidth' can mean�the measure of network capacity for web traffic back and forth at a given time. Or, it sometimes is used to mean the amount that is allowed for some interval, such as one month. Both are important. As files are transferred, emails sent and received, and web pages accessed, network bandwidth is being used. If you want to send water through a pipe, you have to have a pipe. Those pipes can vary in size and the amount of water going through them at any time can also vary. Total monthly bandwidth is a cap that hosting companies place on sites in order to share fairly a limited resource. Companies monitor sites in order to keep one site from accidentally or deliberately consuming all the network capacity. Similar considerations apply to instantaneous bandwidth, though companies usually have such large network 'pipes' that it's much less common for heavy use by one user to be a problem. Server load is a more generic concept. It often refers, in more technical discussions, solely to CPU utilization. The CPU (central processing unit) is the component in a computer that processes instructions from programs, ordering memory to be used a certain way, moving files from one place to the next and more. Every function you perform consumes some CPU and its role is so central (hence the name) that it has come to be used as a synonym for the computer itself. People point to their case and say 'That is the CPU'. But, the computer actually has memory, disk drive(s) and several other features required in order to do its job. Server load refers, in more general circumstances, to the amount of use of each of those other components in total. Disk drives can be busy fetching files which they do in pieces, which are then assembled in memory and presented on the monitor, all controlled by instructions managed by the CPU. Memory capacity is limited. It's often the case that not all programs can use as much as they need at the same time. Special operating system routines control who gets how much, when and for how long, sharing the total 'pool' among competing processes. So, how 'loaded' the server is at any given time or over time is a matter of how heavily used any one, or all, of these components are. Why should you care? Because every web site owner will want to understand why a server becomes slow or unresponsive, and be able to optimize their use of it. When you share a server with other sites, which is extremely common, the traffic other sites receive creates load on the server that can affect your site. There's a limited amount you can do to influence that situation. But if you're aware of it, you can request the company move you to a less heavily loaded server. Or, if the other site (which you generally have no visibility to) is misbehaving, it's possible to get them moved or banned. But when you have a dedicated server, you have much more control over load issues. You can optimize your own site's HTML pages and programs, tune a database and carry out other activities that maximize throughput. Your users will see that as quicker page accesses and a more enjoyable user experience.

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From the Publisher’s Desk: How Book Publishing looks from the Other Side (book publishing) Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn’t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher’s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published. Persistence Has a New Meaning You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you’ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can’t give up on getting it onto the publisher’s desk again and again. You probably won’t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn’t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book. The Right Stuff Book publishing is a strange area of business. The people’s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher’s desk is to find out who’s publishing what. Are You Barking Up the Right Tree? Some publishers specialize in a certain kind of writing. If you are writing a novel, it won’t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children’s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You’ll have a much better feel for the market if you are a consumer. Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You’ll get a better feel for what’s selling and therefore what a publisher will buy. You’ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.